Is it time to let go of your old personal brand identity?
I ask because so often we become attached to an outdated narrative that has dominated a definitive period in our lives.
For example,
"We never have enough resources to go around, so I need to sacrifice personal comforts to ensure my family's needs are met..."
or
"I'm not a true leader in my organization yet, so I can't ask for face time with senior leaders..."
or even
"Landing clients has historically been difficult for me, so it will probably take months to build up a solid client base..."
But the problem arises when we unknowingly outgrow our prevailing story, and the narrative no longer serves us.
Have you outgrown your old idea of who you are?
In the months and years since you first devised your current idea of yourself, you've likely evolved.
You may have gotten stronger, more accomplished, more connected, and more respected in your field - yet you're only giving yourself credit for the person you USED to be.
It didn't work then, so what if it doesn’t work now?
I wasn't qualified for the role and was rejected five years ago. What if I’m not as good as I think I am now?
My relationships always seem to fall apart after six months. We're five months in, what if it all falls apart?
These are some of the potential questions that plague us when we’re on the cusp of something new.
But sometimes in the interim, while we’ve been waiting on things to fall apart, they've actually been working out in our favor, and we've been blind to our good fortune.
Sound familiar?
Have you been so tied to your past identity, your past failures and who you used to be that you’ve been asleep to your new reality?
Are you actually ALREADY living the dream you always held for yourself, but instead of celebrating it, you’re living in the past?
It may be time to let go of your old ideas about who you used to be.
Think about the different things on your dream list.
Is what you say you want showing up already for you, but perhaps in a format you didn’t expect?
What does success need to look like for you to be able to see it?
To be sure, first make a list of what you’ve always said you wanted.
Is that a loving relationship?
A new roster of clients for your own business?
Financial independence?
Next, examine your current reality and be honest with yourself.
Do you already have some of those things on some level? Is there any evidence to support that you already have what you want?
Last, intentionally think through the narrative you can change internally.
As we know, what you focus on will grow.
The new year is the perfect time to explore these ideas.
Join me for episode 60 of Package Your Genius - my first episode of 2019!
https://packageyourgenius.podbean.com/e/ep-60-let-go-of-who-you-used-to-be/
Mentioned in this episode:
Package Your Genius Academy - Apply for January 2019 Cohort http://www.packageyourgeniusacademy.com
Package Your Genius - 5 Steps to Build Your Most Powerful Personal Brand - http://bit.ly/pygbook
Package Your Genius Companion Personal Branding Workbook - http://bit.ly/pygworkbook
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