[Ep. 21] How to PACKAGE YOUR STORY for PRIMETIME with CBS Producer Stacey Samuel

Are you ready to package your story for prime time? Stacey Samuel is an Emmy award-winning journalist and currently a producer for CBS where she crafts prime time stories and books guests for CBS This Morning and CBS Evening News. Previously, Stacey worked alongside Wolf Blitzer as a producer for CNN. A native of New York, Stacey completed her master’s degree in Journalism at Columbia University. She shares her love for reporting and story-telling with her passion for documentary. Her documentary credits include ABC’s 20/20, CNN, Court TV, History Channel, Discovery Health and A&E, WNBC, Lifetime and Nickelodeon. Stacey has been in the media business for years and has watched the trends change as the internet transformed mainstream media over the last few years. Her perspective is particularly valuable for experts seeking to package their stories for today's competitive news market and 24-hour news cycle. During this episode we discussed + what to do when you've never landed any media - where to start with getting coverage + the first steps to packaging your story for the media + how to "campaign" for coveted national news spots + how to use social media to build your reputation and grow your credibility as an expert Mentioned in the episode: Follow Stacey on Twitter at http://twitter.com/staceyssamuel Visit http://www.packageyourgeniusacademy.com and http://www.amandamillerlittlejohn.com and sign up for email updates so you're the first to hear about the media workshop Stacey and I are producing later this year!